The Importance of Design & Marketing in the Investment Business

We resently wrot a paper about phsychology, design, and marketing, in investing and the investment business.  As a professional investor and arbitrageur, I have always focused on the psychology of invetment, and the recent trend in finacial studies ove the past few decades has also focused on the.  The paper looks at how much design and marketing, which I have also been aware of since beginning my career on Wall Street three decades, ago, goes into the finance and investment businesses.  It also examines the psychology of investment that causes people to get suckered into all the get-rich-quick schemes and the resulting "crises" that causes.

Since it was 8000 words, we felt that it was too long to put on the blogs, so, we added it as a downloadable paper on the In Country Analysis page of our website.  you can find it by going, there; it's at the top of the list:
http://www.leonacraig.com/In_Country_Analysis.htm
 

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